Rapid HR
A new visual identity was created to promote the launch of BTP’s business software, RapidHR. Our multi-faceted campaign utilised eDM to promote a seminar and webinar series that cultivated BTP’s thought leadership status while launching the new product.
The Uber team developed the visual identity and messaging of RapidHR from the ground up, creating a fresh, vibrant brand that communicates innovation while retaining a corporate look.